Voluum

Ad performance tracking and attribution with AI traffic routing

Paid Marketing
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Voluum is an ad tracking platform used by affiliates, agencies, iGaming operators, and in-house marketing teams. It connects with a large number of ad platforms, networks, and tools, and pulls the results into a single place so you can see which traffic sources and offers are profitable.

Its AI features include Traffic Distribution AI, which sends visitors to the offers or landing pages that are performing best, and an MCP connection that lets assistants such as ChatGPT and Claude work with campaign data. Tracking, attribution, and reporting remain the core of the product.

Voluum offers a 14-day platform preview that does not require payment details, and paid plans follow. RedTrack is the closest competitor. Voluum fits performance marketers who want a mature tracker and are comfortable with a setup that takes some time to learn.